{"id":9429,"date":"2025-06-11T12:05:55","date_gmt":"2025-06-11T15:05:55","guid":{"rendered":"https:\/\/metropoleemfoco.com.br\/?p=9429"},"modified":"2025-06-11T12:05:55","modified_gmt":"2025-06-11T15:05:55","slug":"farmaceutica-brasileira-lanca-em-agosto-caneta-contra-obesidade","status":"publish","type":"post","link":"http:\/\/metropoleemfoco.com.br\/?p=9429","title":{"rendered":"Farmac\u00eautica brasileira lan\u00e7a em agosto caneta contra obesidade"},"content":{"rendered":"<div class=\"mc-article-header\">\n<div class=\"row content-head mc-column non-featured \">\n<div class=\"title\" data-block-type=\"title\" data-block-id=\"0\">\n<h1 class=\"content-head__title\">Farmac\u00eautica brasileira lan\u00e7a em agosto caneta contra obesidade<\/h1>\n<\/div>\n<div class=\"medium-centered subtitle\">\n<h2 class=\"content-head__subtitle\">Medicamento tem como princ\u00edpio ativo a liraglutida. Empresa se torna a primeira fabricante 100% brasileira a ingressar no mercado global de an\u00e1logos de GLP-1.<\/h2>\n<\/div>\n<\/div>\n<div><\/div>\n<div class=\"content__signa-share mc-column\">\n<div class=\"content__signature\">\n<div class=\"content-publication-data\">\n<div class=\"content-publication-data__text\">\n<p class=\"content-publication-data__from\" title=\"Reda\u00e7\u00e3o g1\">Por\u00a0<a class=\"multi_signatures\" href=\"https:\/\/g1.globo.com\/autores\/redacao-g1\/\">Reda\u00e7\u00e3o g1<\/a><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"glb-share-bar content__share-bar\">\n<div class=\"glb-share-bar_icons\">\n<div class=\"glb-share-bar_button-img\"><\/div>\n<div class=\"glb-share-bar_button-img\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"mc-article-body\">\n<article>\n<div id=\"chunk-fmbun\">\n<div class=\"row medium-uncollapsed content-media content-photo\" data-block-type=\"backstage-photo\" data-block-id=\"2\">\n<div class=\" mc-column  content-media__container\">\n<div class=\"content-media-container glb-skeleton-box\">\n<figure class=\"content-media-figure\"><img decoding=\"async\" class=\"i-amphtml-fill-content i-amphtml-replaced-content\" src=\"https:\/\/s2-g1.glbimg.com\/oKVVP1VqTsAMLG8ZwXy3tt08QlY=\/0x0:953x994\/984x0\/smart\/filters:strip_icc()\/i.s3.glbimg.com\/v1\/AUTH_59edd422c0c84a879bd37670ae4f538a\/internal_photos\/bs\/2025\/u\/4\/PfT9DgS9yeyfZVrPWfZw\/pack-olire-1-.png\" sizes=\"(max-width: 1600px) 648px, 100vw\" srcset=\"https:\/\/s2-g1.glbimg.com\/9qxnyhtax-og4Ra1opAvTgJ5Y5M=\/0x0:953x994\/1000x0\/smart\/filters:strip_icc()\/i.s3.glbimg.com\/v1\/AUTH_59edd422c0c84a879bd37670ae4f538a\/internal_photos\/bs\/2025\/u\/4\/PfT9DgS9yeyfZVrPWfZw\/pack-olire-1-.png 1000w, https:\/\/s2-g1.glbimg.com\/oKVVP1VqTsAMLG8ZwXy3tt08QlY=\/0x0:953x994\/984x0\/smart\/filters:strip_icc()\/i.s3.glbimg.com\/v1\/AUTH_59edd422c0c84a879bd37670ae4f538a\/internal_photos\/bs\/2025\/u\/4\/PfT9DgS9yeyfZVrPWfZw\/pack-olire-1-.png 984w, https:\/\/s2-g1.glbimg.com\/jfxuaA1AB8-aU0agAiyyfUUmkH8=\/0x0:953x994\/640x0\/smart\/filters:strip_icc()\/i.s3.glbimg.com\/v1\/AUTH_59edd422c0c84a879bd37670ae4f538a\/internal_photos\/bs\/2025\/u\/4\/PfT9DgS9yeyfZVrPWfZw\/pack-olire-1-.png 640w, https:\/\/s2-g1.glbimg.com\/ZEVCub74ec_pcE4cmAFCzNLvyZM=\/0x0:953x994\/600x0\/smart\/filters:strip_icc()\/i.s3.glbimg.com\/v1\/AUTH_59edd422c0c84a879bd37670ae4f538a\/internal_photos\/bs\/2025\/u\/4\/PfT9DgS9yeyfZVrPWfZw\/pack-olire-1-.png 600w\" alt=\"Olire, medicamento contra a obesidade lan\u00e7ado pela farmac\u00eautica EMS. \u2014 Foto: Divulga\u00e7\u00e3o\/EMS\" \/><\/figure>\n<\/div>\n<p class=\"content-media__description  \">Olire, medicamento contra a obesidade lan\u00e7ado pela farmac\u00eautica EMS. \u2014 Foto: Divulga\u00e7\u00e3o\/EMS<\/p>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"chunk-9cb7v\">\n<div class=\"mc-column mc-side-item__container\" data-block-type=\"ads\" data-block-id=\"4\">\n<div class=\"mc-side-item mc-side-item--right content-ads content-ads--side-ad\">\n<div id=\"banner_materia1\">\n<div id=\"google_ads_iframe_\/95377733\/tvg_G1\/Saude_1__container__\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"chunk-e1lgc\">\n<div class=\"mc-column content-text active-extra-styles \" data-block-type=\"unstyled\" data-block-weight=\"31\" data-block-id=\"3\">\n<p class=\" content-text__container \" data-track-category=\"Link no Texto\" data-track-links=\"\" data-mrf-recirculation=\"Mat\u00e9ria - Links no Texto\">A empresa farmac\u00eautica brasileira EMS vai lan\u00e7ar em agosto a primeira caneta contra obesidade com fabrica\u00e7\u00e3o pr\u00f3pria no Brasil. O medicamento injet\u00e1vel batizado de\u00a0<strong>Olire tem como princ\u00edpio ativo a liraglutida<\/strong>.<\/p>\n<\/div>\n<\/div>\n<div class=\"wall protected-content\">\n<div id=\"chunk-cvq64\">\n<div class=\"mc-column content-text active-extra-styles \" data-block-type=\"unstyled\" data-block-weight=\"26\" data-block-id=\"5\">\n<p class=\" content-text__container \" data-track-category=\"Link no Texto\" data-track-links=\"\" data-mrf-recirculation=\"Mat\u00e9ria - Links no Texto\">Al\u00e9m da caneta voltada para o tratamento da obesidade, a fabricante tamb\u00e9m vai lan\u00e7ar uma caneta indicada para o controle do diabetes tipo 2, chamada Lirux.<\/p>\n<\/div>\n<\/div>\n<div id=\"chunk-7rthu\">\n<div class=\"mc-column content-text active-extra-styles \" data-block-type=\"unstyled\" data-block-weight=\"22\" data-block-id=\"6\">\n<p class=\" content-text__container \" data-track-category=\"Link no Texto\" data-track-links=\"\" data-mrf-recirculation=\"Mat\u00e9ria - Links no Texto\">De acordo com a fabricante, trata-se dos\u00a0<strong>primeiros an\u00e1logos de GLP-1 desenvolvidos e produzidos no Brasil<\/strong>\u00a0que ir\u00e3o atender a popula\u00e7\u00e3o brasileira.<\/p>\n<\/div>\n<\/div>\n<div id=\"chunk-bvms7\">\n<div class=\"mc-column content-text active-extra-styles \" data-block-type=\"unstyled\" data-block-weight=\"14\" data-block-id=\"7\">\n<p class=\" content-text__container \" data-track-category=\"Link no Texto\" data-track-links=\"\" data-mrf-recirculation=\"Mat\u00e9ria - Links no Texto\">A empresa ainda ressalta que o produto\u00a0<strong>n\u00e3o \u00e9 classificado como um medicamento gen\u00e9rico<\/strong>.<\/p>\n<\/div>\n<\/div>\n<div id=\"chunk-b6q0n\">\n<div class=\"mc-column content-text active-extra-styles\" data-block-type=\"raw\" data-block-weight=\"38\" data-block-id=\"8\">\n<p class=\"content-text__container\" data-mrf-recirculation=\"Mat\u00e9ria - Links no Texto\">\n<blockquote class=\"content-blockquote theme-border-color-primary-before\"><p>&#8220;Diferentemente de um gen\u00e9rico, a liraglutida da EMS foi aprovada pela Anvisa como um novo medicamento de ingrediente ativo j\u00e1 registrado no Brasil, pois \u00e9 fruto de uma inova\u00e7\u00e3o tecnol\u00f3gica exclusiva no pa\u00eds&#8221;, afirma a EMS em nota.<\/p><\/blockquote>\n<p>&nbsp;<\/p>\n<\/div>\n<\/div>\n<div id=\"chunk-66tdd\">\n<div class=\"mc-column content-text active-extra-styles \" data-block-type=\"unstyled\" data-block-weight=\"33\" data-block-id=\"10\">\n<p class=\" content-text__container \" data-track-category=\"Link no Texto\" data-track-links=\"\" data-mrf-recirculation=\"Mat\u00e9ria - Links no Texto\">A aprova\u00e7\u00e3o foi concedida pela Anvisa no final de dezembro e fez com que a farmac\u00eautica se tornasse a primeira fabricante 100% brasileira a ingressar no mercado global de an\u00e1logos de GLP-1.<\/p>\n<\/div>\n<\/div>\n<div id=\"chunk-art07\">\n<div class=\"mc-column content-text active-extra-styles \" data-block-type=\"unstyled\" data-block-weight=\"29\" data-block-id=\"11\">\n<p class=\" content-text__container \" data-track-category=\"Link no Texto\" data-track-links=\"\" data-mrf-recirculation=\"Mat\u00e9ria - Links no Texto\">A previs\u00e3o da EMS \u00e9\u00a0<span class=\"highlight highlighted\">produzir 200 mil canetas de ambos os lan\u00e7amentos ainda em 2025<\/span>. Em 12 meses, dever\u00e3o ser disponibilizadas mais de 500 mil unidades no Brasil.<\/p>\n<\/div>\n<\/div>\n<div id=\"chunk-6c9g3\">\n<div class=\"mc-column content-text active-extra-styles \" data-block-type=\"unstyled\" data-block-weight=\"22\" data-block-id=\"12\">\n<p class=\" content-text__container \" data-track-category=\"Link no Texto\" data-track-links=\"\" data-mrf-recirculation=\"Mat\u00e9ria - Links no Texto\">A farmac\u00eautica tamb\u00e9m j\u00e1 prev\u00ea o<strong>\u00a0lan\u00e7amento de canetas de semaglutida em 2026<\/strong>, quando a patente do medicamento vai expirar no pa\u00eds.<\/p>\n<\/div>\n<\/div>\n<div id=\"chunk-7fp7\">\n<div class=\"show-multicontent-block\">\n<div class=\"show-multicontent-block-container\" data-track-category=\"multicontent\" data-track-action=\"show-multicontent-block\" data-track-scroll=\"view | Mounjaro, Ozempic e Wegovy: saiba quais canetas para obesidade j\u00e1 est\u00e3o dispon\u00edveis no Brasil | \" data-block-type=\"mini-post | editorial\" data-block-id=\"13\">\n<div class=\"show-multicontent-block mc-column\" data-track-action=\"Click\">\n<div class=\"show-multicontent-block__thumbnail-wrapper\" data-track-click=\"click midia | Mounjaro, Ozempic e Wegovy: saiba quais canetas para obesidade j\u00e1 est\u00e3o dispon\u00edveis no Brasil | \"><img decoding=\"async\" class=\"show-multicontent-block__thumbnail-wrapper__default glb-skeleton-box\" src=\"https:\/\/s2-g1.glbimg.com\/Ox879x6gpOAKII2K-Reu2lxe-40=\/320x200\/middle\/smart\/https:\/\/i.s3.glbimg.com\/v1\/AUTH_59edd422c0c84a879bd37670ae4f538a\/internal_photos\/bs\/2024\/V\/R\/FQlppIS0u7AIrknrqpIg\/canetas.png\" \/><\/div>\n<div class=\"show-multicontent-block__content\">\n<p class=\"show-multicontent-block__title\" data-track-click=\"click titulo | Mounjaro, Ozempic e Wegovy: saiba quais canetas para obesidade j\u00e1 est\u00e3o dispon\u00edveis no Brasil | \">Mounjaro, Ozempic e Wegovy: saiba quais canetas para obesidade j\u00e1 est\u00e3o dispon\u00edveis no Brasil<\/p>\n<div class=\"show-multicontent-block__more\" data-track-click=\"click saiba mais | Mounjaro, Ozempic e Wegovy: saiba quais canetas para obesidade j\u00e1 est\u00e3o dispon\u00edveis no Brasil | \">Saiba mais<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"chunk-agbrb\">\n<div class=\"mc-column content-text active-extra-styles\" data-block-type=\"raw\" data-block-weight=\"3\" data-block-id=\"14\">\n<p class=\"content-text__container\" data-mrf-recirculation=\"Mat\u00e9ria - Links no Texto\">\n<div class=\"content-intertitle\">\n<h2>Olire e Lirux<\/h2>\n<\/div>\n<p>&nbsp;<\/p>\n<\/div>\n<\/div>\n<div id=\"chunk-d3jo7\">\n<div class=\"mc-column content-text active-extra-styles \" data-block-type=\"unstyled\" data-block-weight=\"24\" data-block-id=\"15\">\n<p class=\" content-text__container \" data-track-category=\"Link no Texto\" data-track-links=\"\" data-mrf-recirculation=\"Mat\u00e9ria - Links no Texto\">Segundo a fabricante, o\u00a0<strong>Olire age na regula\u00e7\u00e3o do apetite<\/strong>, al\u00e9m de melhorar marcadores de risco cardiovascular. \u00c9 indicado para o tratamento da obesidade.<\/p>\n<\/div>\n<\/div>\n<div id=\"chunk-b6iia\">\n<div class=\"content-ads content-ads--reveal\" data-block-type=\"ads\" data-block-id=\"16\">\n<div id=\"banner_materia__5fa75c75-2219-41e8-8b4e-5bdaa9db648b\">\n<div id=\"google_ads_iframe_\/95377733\/tvg_G1\/Saude_4__container__\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"chunk-i7g3\">\n<div class=\"mc-column content-text active-extra-styles \" data-block-type=\"unstyled\" data-block-weight=\"19\" data-block-id=\"17\">\n<p class=\" content-text__container \" data-track-category=\"Link no Texto\" data-track-links=\"\" data-mrf-recirculation=\"Mat\u00e9ria - Links no Texto\">J\u00e1 o<strong>\u00a0Lirux \u00e9 recomendado para o tratamento do diabetes tipo 2<\/strong>. Ambos s\u00e3o marcas de liraglutida da EMS.<\/p>\n<\/div>\n<\/div>\n<div id=\"chunk-a7056\">\n<div class=\"mc-column content-text active-extra-styles \" data-block-type=\"unstyled\" data-block-weight=\"34\" data-block-id=\"18\">\n<p class=\" content-text__container \" data-track-category=\"Link no Texto\" data-track-links=\"\" data-mrf-recirculation=\"Mat\u00e9ria - Links no Texto\">Tanto o Olire quanto o Lirux devem ser administrados uma vez ao dia, a qualquer hor\u00e1rio e independentemente das refei\u00e7\u00f5es. Devem ser injetados por via subcut\u00e2nea no abd\u00f4men, coxa ou parte superior do bra\u00e7o.<\/p>\n<\/div>\n<\/div>\n<div id=\"chunk-92uf0\">\n<div class=\"mc-column content-text active-extra-styles \" data-block-type=\"unstyled\" data-block-weight=\"37\" data-block-id=\"19\">\n<p class=\" content-text__container \" data-track-category=\"Link no Texto\" data-track-links=\"\" data-mrf-recirculation=\"Mat\u00e9ria - Links no Texto\">Em nota, a empresa afirmou que as canetas ser\u00e3o comercializadas com pre\u00e7o de tabela entre 10% e 20% abaixo das marcas de refer\u00eancia do mercado, &#8220;garantindo maior disponibilidade para os milh\u00f5es de pacientes que necessitam dessas terapias&#8221;.<\/p>\n<\/div>\n<\/div>\n<div id=\"chunk-2omli\">\n<div class=\"mc-column content-text active-extra-styles\" data-block-type=\"raw\" data-block-weight=\"14\" data-block-id=\"21\">\n<p>&nbsp;<\/p>\n<\/div>\n<\/div>\n<div id=\"chunk-eb62i\">\n<div class=\"cxm-video-block mc-column  content-media content-video\" data-block-type=\"backstage-video\" data-block-id=\"22\">\n<div class=\"content-media__container content-media__container--codex-fallback\">\n<div class=\"content-video__bigger-player-description-fixer\">\n<article class=\"content-video\">\n<section class=\"content-video__video-container\">\n<div class=\"content-video__video\">\n<div class=\"content-video__placeholder\" data-video-id=\"13667652\"><img decoding=\"async\" class=\"content-video__placeholder__thumb\" title=\"Anvisa aprova Mounjaro como tratamento para obesidade\" src=\"https:\/\/s01.video.glbimg.com\/x240\/13667652.jpg\" alt=\"Anvisa aprova Mounjaro como tratamento para obesidade\" \/><\/p>\n<div>\n<div id=\"wp3-player-1\" class=\"clappr-player\" tabindex=\"9999\" data-player=\"\">\n<div class=\"media-control media-control-hide h720 w960\">\n<div class=\"media-control-panel\">\n<div class=\"media-control-panel__modal\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/section>\n<\/article>\n<\/div>\n<div class=\"bs-block-video__container\">\n<p class=\"codex-caption codex-caption--small\">Anvisa aprova Mounjaro como tratamento para obesidade<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"chunk-clpav\">\n<div class=\"mc-column content-text active-extra-styles\" data-block-type=\"raw\" data-block-weight=\"3\" data-block-id=\"24\">\n<p class=\"content-text__container\" data-mrf-recirculation=\"Mat\u00e9ria - Links no Texto\">\n<div class=\"content-intertitle\">\n<h2>Semaglutida e liraglutida<\/h2>\n<\/div>\n<p>&nbsp;<\/p>\n<\/div>\n<\/div>\n<div id=\"chunk-cbcs0\">\n<div class=\"mc-column content-text active-extra-styles \" data-block-type=\"unstyled\" data-block-weight=\"22\" data-block-id=\"25\">\n<p class=\" content-text__container \" data-track-category=\"Link no Texto\" data-track-links=\"\" data-mrf-recirculation=\"Mat\u00e9ria - Links no Texto\">A\u00a0<strong>semaglutida\u00a0<\/strong>e a\u00a0<strong>liraglutida\u00a0<\/strong>ainda s\u00e3o as principais subst\u00e2ncias de canetas injet\u00e1veis utilizadas para os tratamentos de diabetes 2 e obesidade.<\/p>\n<\/div>\n<\/div>\n<div id=\"chunk-aobn\">\n<div class=\"mc-column content-text active-extra-styles \" data-block-type=\"unstyled\" data-block-weight=\"26\" data-block-id=\"26\">\n<p class=\" content-text__container \" data-track-category=\"Link no Texto\" data-track-links=\"\" data-mrf-recirculation=\"Mat\u00e9ria - Links no Texto\">Os medicamentos reduzem o apetite e d\u00e3o saciedade. Eles precisam estar inseridos em uma estrat\u00e9gia de tratamento e ser administrados junto ao acompanhamento de um m\u00e9dico.<\/p>\n<\/div>\n<\/div>\n<div id=\"chunk-7v9ra\">\n<div class=\"mc-column content-text active-extra-styles \" data-block-type=\"unstyled\" data-block-weight=\"31\" data-block-id=\"27\">\n<p class=\" content-text__container \" data-track-category=\"Link no Texto\" data-track-links=\"\" data-mrf-recirculation=\"Mat\u00e9ria - Links no Texto\">De acordo com os estudos, a\u00a0<span class=\"highlight highlighted\">perda de peso alegada \u00e9 de 6% ao longo de 12 semanas<\/span>. Mas, enquanto a\u00a0<strong>liraglutida \u00e9 de uso di\u00e1rio<\/strong>, a semaglutida \u00e9 semanal.<\/p>\n<\/div>\n<\/div>\n<div id=\"chunk-aochi\">\n<div class=\"mc-column content-text active-extra-styles \" data-block-type=\"unstyled\" data-block-weight=\"26\" data-block-id=\"28\">\n<p class=\" content-text__container \" data-track-category=\"Link no Texto\" data-track-links=\"\" data-mrf-recirculation=\"Mat\u00e9ria - Links no Texto\">Entre os principais rem\u00e9dios \u00e0 base de liraglutida est\u00e3o o Victoza e o Saxenda. J\u00e1 o Ozempic e o Wegovy t\u00eam como princ\u00edpio ativo a semaglutida.<\/p>\n<p>Fonte: G1<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/article>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Farmac\u00eautica brasileira lan\u00e7a em agosto caneta contra obesidade Medicamento tem como princ\u00edpio ativo a liraglutida. Empresa se torna a primeira<\/p>\n","protected":false},"author":1,"featured_media":9442,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"colormag_page_container_layout":"default_layout","colormag_page_sidebar_layout":"default_layout","footnotes":""},"categories":[9],"tags":[],"class_list":["post-9429","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-saude"],"_links":{"self":[{"href":"http:\/\/metropoleemfoco.com.br\/index.php?rest_route=\/wp\/v2\/posts\/9429","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/metropoleemfoco.com.br\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/metropoleemfoco.com.br\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/metropoleemfoco.com.br\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/metropoleemfoco.com.br\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=9429"}],"version-history":[{"count":1,"href":"http:\/\/metropoleemfoco.com.br\/index.php?rest_route=\/wp\/v2\/posts\/9429\/revisions"}],"predecessor-version":[{"id":9443,"href":"http:\/\/metropoleemfoco.com.br\/index.php?rest_route=\/wp\/v2\/posts\/9429\/revisions\/9443"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/metropoleemfoco.com.br\/index.php?rest_route=\/wp\/v2\/media\/9442"}],"wp:attachment":[{"href":"http:\/\/metropoleemfoco.com.br\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=9429"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/metropoleemfoco.com.br\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=9429"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/metropoleemfoco.com.br\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=9429"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}